Internet of Things: Smart Retail Solutions

In spite of booming e-Retail, 85% of the consumer buys from physical store & hope in future it will become a connected entity for easy access to buying information in their hand held. With IoT we can reach them quickly and provide smooth in-store experience. With smart store concept retailer are now having more capability to understand consumer behaviour. Retail IoT opens the gate of Omni channel Retail, that is, in-store retail, mobile retail, digital commerce, connected retail and more. The combination of data and analytics will bring about revolutionary changes in the industry in near future.

  • Premium Customer Service Experience
  • Improving operational efficiency
  • Increased loyalty, engagement and awareness
  • No Queue with online billing
  • Equipment maintenance
  • Inventory management
  • Internal POS Systems
  • Personalised Shopping
  • Business promotion – offers/deals
  • Proximity Marketing: Pushing promotional offer to client in the proximity (iBeacon or Eddystone based). Helps in attracting customer & increase in sales.
  • Inventory management: RFID or Beacon based inventory tracking can help showing real-time details of inventory.
  • Measure footfalls/mall traffic: Measuring sensor-based foot fall count and further sales conversion rate. Can be done daily, weekly or monthly basis
  • Moving merchandise more efficiently: Based on sensor based foot fall or heat-map analysis move merchandise. Make it more efficient.
  • Smart Shelves: With ultrasonic based sensor monitor the real-time status of shelves & the available merchandise. Get notification through web portal or mobile app & take action.
  • Availability of trail room: With the use of PIR sensor monitor the usage of trial rooms and their occupancy rate.
  • Availability of sales person in cash counter: Based on PIR sensor management can check real-time availability of the sales person at cash counter.
  • Availability of guards at entrance, exit: Ensure guards are available at entrance or exit, through PIR sensor. Prevent shop-lifting.
  • Availability of parking lot: Using ultrasonic based sensor monitor the availability of parking lot.
  • Digital Marketing: Use SEO or social media as marketing channel.
  • Wi-Fi counting of customer: Using Wi-Fi based solution & individual smartphone for identifying repeat customer, duration of their visit or outside customer.
  • mPOS: Tablet based order taking, notifying to kitchen and wireless bill generation for restaurants. Mobile app based meal ordering.
  • Smart lock: Control the opening & closing of main entrance lock remotely through smart lock. Keyless entrance.
  • Energy monitoring: Monitoring of energy meters or DG fuel level remotely and ensure energy efficiency or stop diesel pilferage.
  • Customer analytics: Daily/Weekly/Monthly visitor, sales conversion rate, zone analysis, marketing effectiveness, store opening & closing time.
  • Asset or employee tracking: Using Beacon tag and gateway one can locate the costly assets or employee within retail premise.
  • Omni channel Retail: Integrating online, offline sales records and further analytics.
  • Safety security: Using motion sensor, any unwanted movement in store can be tracked and notified.
  • Workforce management: Using simple app the daily roster of employees and conformance can be monitored. 
  • Preventive maintenance: Important appliances can be monitored through sensor and like failure can be predicted.
  • Smart Transportation: Use of GPS to track moving merchandise more efficiently.
  • Personalised greeting: Based on historical data, upon entrance customer can be greeted with personalised messages, offers.
  • Product details & reviews: Using Beacon technology high value items can show their manufacturing details in app and one can also see the reviews.
  • AR based costume trail: Augmented Reality (AR) can help customer to try out dresses without even actually wearing them.
  • 24×7 Support: App or web portal based complain can be made. Nature of complains can be analysed.
  • Self-checkout.
  • NFC based payment.